Compare the worlds of Jony Ive, designer (with Steve Jobs) of the iPhone and iMac, and Elon Musk.
Both Ive and Musk are makers. Ive spends much of his time in his own mind, he tells us*, and he shows a remarkable contentment. It’s an inheritance from his father, a passionate and pioneering maker in his own right. He has always operated at a personal level. Musk’s aspiration from early on was to scale-up. Apple magic is small-scale, intimate, the hand and fingers. Musk it seems can only operate at mega-scale.
While Ive is always part of a team Musk has totalitarian instincts. Indeed, a totalitarian practice, as DOGE, his ‘Department of Government Efficiency’, has demonstrated.
Human history is the history of making things. ‘Making maketh man.’ Back in the mid-sixteenth century even Michelangelo, dominant in his own sphere, relied on patronage, as artists before and since. Musk by contrast has no need of patronage. He has turned that old order on its head. He now patronises power. He is a would-be prince. If he’d been alive in sixteenth-century Rome and Florence he’d have pushed both Popes and Grand Duke Cosimo de’ Medici aside, as I imagine he’d quite like to do with Donald Trump.
(The Doge of Venice back in the same era had limited authority but maximum glamour. Musk’s very different DOGE has maximum authority and nil glamour.)
He wants to get directly to the result. By the shortest possible route. Compare Boeing’s Starliner, so long in the making, and Musk’s Space X, already there. You focus only on what is important to efficient functioning. And you deal ruthlessly with any obstruction. (You also have to have luck on your side.)
If you apply that to people who work in government service, they can be dismissed as readily as Tesla employees. Processes can be engineered. Automated. Re-engineered. But can the efficient operation of a state with its very different objectives be compared to running a business?
We’ve not touched on methodology, in this case the callow youngsters that Musk is using at DOGE. A 25-year-old investigating Internal Revenue Service files. The clueless looking for clues. 340 million people. They are not spare parts, they have individual realities.
The result – the ‘baby’ of a caring and compassionate society gets thrown out with the bathwater. And compassion is somehow seen as criminal. Any gain is efficiency is unlikely. A wrecking ball produces – a wreck. To support this, a culture of dishonesty, and ‘accidental’ lies, is permitted, and more, encouraged, with Musk leading the way. And, to date, vilification is more than OK with the Republican base. They’re used to it. It’s part of government. And if you lie to win power then you will lie to hold on to it.
Think back to Jony Ive. He speaks with a deep integrity, he evinces calm. How the world appeals in the hand and to the eye, to the user, is what drives him. His world and Musk’s didn’t have to be incompatible. But Musk wants to rule the world and if a Musk-style world implodes, then he will always have Mars to retreat to. The rest of us will probably miss out.
*To hear Jony Ive talk about his life, check out a recent edition of the BBC programme, Desert Island Discs.