I watched Brexit: The Uncivil War on C4 (Channel 4) last night (7th January). My last post listed a few good reasons why we had to hang on in there in our opposition to leaving the EU. The C4 play takes us on to different territory. It’s not about the pros and cons of immigration, or sovereignty, or indeed about the EU. It’s about disruption, genius, the triumph of algorithms (or data analytics, to be more precise), and almost incidentally, but powerfully, about an underclass, shown here as middle class, which feels excluded and left behind. And it’s about Dominic Cummings.
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Benedict Cumberbatch is Dominic Cummings, mastermind of the Leave campaign, campaign director of Vote Leave. Cumberbatch is brilliant: totally credible, I was watching Cummings, not Cumberbatch.
Cummings is a disruptor, tired of the old political set-up, loathing politicians, initially reluctant to get involved. He sees an opportunity and shows up the old guard, the twerp Bernard Jenkins and naïve Daniel Hannon, the out-of-his-depth Douglas Carswell, up as servants of the system – different chapters, the same old book. Arron Banks and Nigel Farage come off even worse, as drunken play-acting old fools. (Hard to say it, but the real Farage probably has more integrity than the wastrel depicted here.) There had to be a link between Cummings and the establishment, and that’s lobbyist Matthew Elliott, a man with the ability to muddle along with both sides.
Cummings is waging war, in his terms Dionysian, irrational, emotional, pitched again Apollonian reason and prudence, and bugger the consequences. As he explains to a committee of investigation set up in 2020 (yes, 2020) to no doubt get to the bottom of the whole charade, the means justified the end.
Explains also to Craig Oliver, Cameron’s director of communications, leading the Remain campaign, played with sanity and good humour by Rory Kinnear (an overly-kind depiction, I’ve heard argued). The two men face each other on opposite platforms of a tube station after missing both their trains (symbolic of course), and head off for a pint together. Oliver suggests Cummings should beware of what he’s unleashed (‘I’m worried that we won’t be able to heal’), and Cummings more or less shrugs. They also compare notes on their children – Oliver’s three girls, Cummings’ as yet unborn.
Cummings has a bedroom scene, with his pregnant wife. Oliver a kitchen scene, where he’s taking a conference call with Cameron and Peter Mandelson (which I understand never happened), and feeding four children at the same time. Writer James Graham allows them a degree of ordinary humanity.
Cummings’ masterstroke is to employ AggregateIQ to help him identify potential Leave voters: they identify three million, all of whom they can individually targeted – with over one billion messages during the campaign. Leave immigration to the Ukippers, their supporters are in the bag anyway. Use focus groups to identify the people who really matter: the vast numbers Brexit brought to the fore whom politicians and the media and the big cities had forgotten, and the issues which matter to them.
Cummings didn’t offer, and indeed Gove and Johnson didn’t when they came on board (they’re portrayed as all but prisoners of Cummings’ campaign), any policies, but he set up the enemy, a convenient enemy, the EU, and gave Vote Leave a slogan, initially ‘Take control’, and then, a stroke of genius, adding ‘back’ – ‘Take back control’. He didn’t worry about putting the £350 million a week NHS bus on the road: even Boris couldn’t justify it – but Cummings had made it a fact of life. And Turkey, all 70 million Turks, waiting to head for the UK once Turkey joined the EU. He didn’t need to get into the detail of immigrants scrounging welfare (when they were in fact net contributors through the taxes they paid). Turkey got the immigrant message across.
We are drawn in, initially, to thinking that this a pro-Leave drama, and by the end we know it’s anything but. Leave.UK, the Farage crowd, drew on data supplied by Cambridge Analytica. Cummings worked closely with AggregateIQ. Both organisations were funded by Robert Mercer, also the largest single contributor to the Trump campaign – so the rolling credits tell us.
Probably the only group who come through unscathed are the Leave voters themselves. Leave-supporting politicians are serving their own interests. Cummings is on his own big trip. The system operates for others, and not for the voters. It’s not a matter of age, but of their being the outer suburbanites, the out-west and up-northers, the non-city, non-metropolitan types. No-one had thought to include them in debates, or even to listen to them. There’s a memorable focus group scene where two women, one black, one white, argue – the white woman being accused of racism, and then breaking down in tears – she sees herself not the black woman as the outsider.
No politician escapes. (Cameron half survives, only because he’s not given a part. He’s off-stage, occasionally on film. Reduced to a cypher, appropriately.) They are self-serving, tied to old and failed ways of operating. Creative destruction is the means by which Cummings hopes to bring them down. By the morning of 24th June 2016 we get the impression that he’s realised what he’s done. It’s as if he hadn’t really wanted to win. Others celebrate, he doesn’t. It’s as if he already knows that he’s helped seed divisions that will take years if not generations to heal.
zenpolitics.me 